About
Rebecca Le

Founder of ATX Asian Food and creator behind The Honest Foodist

I’m the founder of ATX Asian Food and a community builder focused on amplifying Asian food culture, businesses, and storytelling through trusted community driven media across Texas.

Founder of Austin’s Largest Food Community

1M+

Helping amplify Asian owned restaurants, businesses, and culture across Texas

Monthly Content Views

90K+

Across Instagram, TikTok, Facebook, and community platforms

Social Followers

50K+

ATX Asian Food Group members

Community Members

Building Community Through Food and Culture

Through ATX Asian Food and The Honest Foodist, Rebecca has helped build Austin’s largest food community and one of Texas’ leading platforms for discovering Asian owned restaurants, businesses, and cultural experiences. Her work focuses on increasing visibility for underrepresented cuisines, supporting Asian owned businesses, and creating meaningful community connection through storytelling, media, and cultural advocacy.

Let’s Work Together

Rebecca partners with brands, restaurants, nonprofits, and community organizations to amplify Asian food culture and connect authentically with Asian American audiences through storytelling, media, and community driven campaigns.

For partnerships, collaborations, media inquiries, or speaking opportunities, please visit the Contact page.